It’s essential. Not an optional extra.
Better where it matters.
What makes a subaru different
Subaru. Better where it matters.
Your car’s grip on slippery roads matters.
How safe your car keeps your family. That really matters.
Reliability, year after year, matters too.
A Subaru is a car for people that understand what really matters.
And that’s why we build them better, where it matters.
Built for driving, not the driveway
On road, off road, and in any weather, Subarus are built to perform. Our always-on Symmetrical All-Wheel Drive is standard on all our SUVs and provides unbeatable traction and control, no matter the conditions. Combined with a perfectly balanced Boxer engine, a Subaru can go places other cars can’t.
Peace of mind as standard
We think world-class safety is essential, not an optional extra. That's why we've been crash testing our cars since 1965, long before it was a standard requirement. We’ve spent years developing safety technologies like EyeSight, which uses dual cameras to identify hazards, warn you about them and help you avoid potential dangers.
In it for the long haul
Your car should never let you down. In rain, in snow, in hail or fog; on the school run, on a hiking holiday or driving cross country, you can depend on your Subaru to take you where you need to go – safely, comfortably and reliably.
"Love all the hi spec equipment, the reversing camera, automatic lights..."
Mr W of DUNFERMLINE, 2016